App Store Optimization Agency for US Apps
ASO, Apple Search Ads and ratings management for US apps, run from our headquarters in Fremont, California.
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Client Case Studies
Results from ASOWin case studies
The US market
How ASO works in the US App Store and Google Play
The US is the most competitive storefront for most categories. Search results pages are crowded with paid placements and established brands, so small gains in keyword rank and conversion rate are worth a lot of installs.
Two languages in one storefront
The US App Store also indexes metadata from the Spanish (Mexico) localization. We use that second set of fields for extra keywords and for Spanish-speaking US users, without repeating the English keywords.
Apple Search Ads alongside organic
Paid placements sit above the first organic result in App Store search. We plan Apple Search Ads and ASO together, use search term data to choose organic keywords, and point ads at custom product pages that match each keyword theme.
Ratings decide the click
US users compare star ratings before they install. We set up in-app rating prompts at moments of success, reply to reviews and feed recurring complaints back to the product team.
Google Play listing experiments
On Google Play we test icons, screenshots and short descriptions with store listing experiments, and use custom store listings for high-value audiences and campaigns.
Proof from US Google Play
For LSM Apps, Easy Phone moved from #10 to #2 for “Phone” on US Google Play, with 12,000 additional daily downloads reported.
Read the LSM Apps case study →
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Complete App Store Optimization Services
Everything you need to dominate app store rankings and drive organic downloads.
Full-Service ASO
Boost your app's discoverability and downloads with our comprehensive ASO services. From optimizing metadata to refining your app store listing.
Keyword Research & Rankings
We research what US users search, use both the English (US) and Spanish (Mexico) keyword fields on the App Store, and track rankings against your US competitors.
Design Services & A/B Testing
Make a lasting first impression with stunning app screenshots, videos, and icons. We conduct rigorous A/B testing to identify visuals that convert.
App Reputation Management
Maintain a positive app image with our reputation management services. We handle user reviews and ratings, respond to feedback professionally.
Paid User Acquisition (UA)
Apple Search Ads planned with ASO: search term data guides organic keywords, and ads point to custom product pages for each keyword theme.
Creative Asset Optimization
A/B tested screenshots, icons, and promotional videos that convert browsers into loyal users. Data-driven creative decisions.
Client Feedback and Results
"We absolutely love the work the ASOWin team does for our App on a daily basis. Super satisfied and we highly value the dedication and high quality service offered."Pepperfry
Case study
LSM Apps
#10 to #2 for “Phone” on US Google Play
Read the case study →Case study
Viker Games
#1 Top Free Games in Australia
Read the case study →The ASO Agency That Delivers Results
Our team is headquartered in Fremont, California, and works with US app teams on the details that win in a crowded storefront: conversion rate, ratings and paid-organic planning.
How Our App Store Optimization Works
A proven, data-driven approach to improve your app rankings.
Free Audit
Complete ASO analysis of your app
Strategy
Custom keyword & ranking plan
Execution
Optimize listings & creative assets
Growth
Track rankings & iterate
Frequently Asked Questions
Common questions from US app teams
1.What does an ASO agency in the USA do?
It researches the keywords US users search, rewrites your App Store and Google Play metadata, tests icons and screenshots, manages ratings and reviews, and often runs Apple Search Ads. ASOWin does this from its headquarters in Fremont, California.
2.How is ASO for the US App Store different?
The US storefront is crowded, so conversion rate and ratings matter as much as keywords. It also indexes the Spanish (Mexico) localization, which gives you a second set of keyword fields, and Apple Search Ads take the first slot in search results.
3.Has ASOWin worked with US apps?
Yes. For LSM Apps, Easy Phone moved from #10 to #2 for “Phone” on US Google Play, with 12,000 additional daily downloads reported. The full case study is on asowin.com.
4.Do you run Apple Search Ads for US apps?
Yes. We plan Apple Search Ads alongside ASO, use search term reports to find organic keyword opportunities, and send ad traffic to custom product pages that match each keyword theme.
5.How much does ASO cost for a US app?
Cost depends on the number of apps, stores and languages and whether you need creative production or paid campaigns. We start with a free ASO audit, then quote a monthly retainer for the agreed scope.
6.Do you guarantee rankings in the US?
No. Apple and Google decide rankings and no agency controls them. We commit to the research, testing and transparent reporting, and our case studies show what that approach has produced.
Get in touch
How can we help?
Tell us about your app. Our team will review your store listing and send you a free ASO audit.
- No long-term contracts required
- Free comprehensive ASO audit
- Pay monthly, cancel anytime
- Dedicated account manager
Response time
Within 24 hours
Client case studies
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